Wednesday, January 16, 2013

162 - Patrick Vlaskovits and Brant Cooper, on their book Th

My guests for episode #162 are Patrick Vlaskovits (@pv) and Brant Cooper (@brantcooper), previously guests on episode #99. I recently ran into them at the Lean Startup Conference and today we are speaking about their newest book (coming in February) The Lean Entrepreneur: How to Create Products, Innovate with New Ventures, and Disrupt Markets. You can learn more and pre-order via their website:

www.LeanEntrepreneur.co

In this episode, we talk about:
2022 What is Lean Entrepreneurship?
2022 How does Lean create disruptive innovations?
2022 Why is it better to fail fast and learn your idea isn't viable sooner rather than later?
2022 Why is "follow your passion" really bad advice?
2022 What's a value stream in the context of a startup?
2022 Why would data "inform decisions" rather than make them?

Their books:
2022 The Lean Entrepreneur: How to Create Products, Innovate with New Ventures, and Disrupt Market
2022 The Entrepreneur2019s Guide to Customer Development: A cheat sheet to The Four Steps to the Epiphany

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